Bromyard Speed Festival 2019

We have an office in Bromyard, an historic Herefordshire market town with a wealth of mediaeval half-timbered and victorian buildings and a lovely selection of friendly pubs. Its proximity to the border of Worcestershire resulted in the town playing a part in the development of the motor car from its earliest days.

A number of the founders of the motor car industry lived in the area and a Bromyard factory started making chassis for the Morgan Motor Company in nearby Malvern in 1910. The connection continues to this day with Holden in the vintage and classic car scene and in the surrounding iconic motorsport venues of The Shelsley Walsh, Prescott and Chateau Impney Hill Climbs.

What is the Bromyard Speed Festival?

Since 2016 Bromyard has celebrated this history in the annual Bromyard Speed Festival, which involves parades or runs of cars through the main streets of the town, which represent the earliest days of motoring to the present. They are accompanied by various motoring side attractions and excellent food stalls to complement the pubs.

The festival is organised by a dedicated local committee and supported by local and other business sponsors. As each festival has expanded, the organising input has increased, and from now on the festival will be every other year.

This year’s festival was held on Sunday 7 April with 100+cars and 30+ motorcycles taking part. These spanned from an early cycle car to modern super cars and included Le Mans racers from the ‘50s, an American saloon circuit racer of the ‘60s and the evergreen rally cars of the ‘60s and ‘70s, principally minis and fords.

Other attractions included a re-enactment of the mini chase from the “Italian Job” with a real Italian police car of the period and the correct musical accompaniment, and also the re-creation of a Bentley garage through the ages.

How were we involved?

Our office at 44 High Street is perfectly located to view the events and take a stroll to the other attractions.

We have sponsored the festival for the last two years and volunteers from the firm staffed the office for the duration of the festival. Guests were offered light refreshments and a display of motoring memorabilia was assembled for the event. This included the loan of albums and boards depicting the illustrious rallying career of the late Bill Bengry of Leominster, kindly provided by his family.

We were pleased to be part of a brilliant community effort, which created a happy and colourful celebration of the town’s motoring connections and showcased Bromyard and its residents.